27 May 2010

National Science Learning Centre

Design and Advertising, Direct Mail Comments Off

The Brief

Created to give teachers a high quality professional development experience, the National Science Learning Centre briefed us to produce a series of direct mail campaigns targeting primary and secondary school teachers in maintained schools and colleges, aimed at delivering the NSLC message and encouraging bookings.

The Solution

The NSLC trains science teachers in a professional yet engaging way. The client’s own photography, whilst not technically perfect, nonetheless captures the real-life enjoyment of real teachers. Our clean design style coupled these engaging images with endorsements from delighted delegates to add life to what might otherwise have been a dry series of listings.

The Results

A suite of memorable mailings that, in the client’s own words, “helped us to make a real, measurable impact”.

Related Links

>Design for print – “Great design = great business”

>More design for print case studies

NLSC training courses

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