Sales tools for tool giant, SNA Europe
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Industry: FMCG
Client: SNA Europe
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The Brief:
SNA Europe asked Chemistry to develop new Sales literature for Bahco Tools and their Christmas promotion. Bahco manufacture a range of
hi-performance, hi-quality tools for most gardening applications. Chemistry produce periodic promotional literature to maintain constant sales figures.
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The Solution:
To provide a range of literature and poster work that is eye-catching, to the cover and clean and clinical to the internal pages. The literature features
in garden centres the length and breadth of the UK and manufacturers have to fight hard for their presence in store. The new branding has increased Bahco’s store presence.
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The Results:
The branding for Bahco Gardening Tools has elevated their position in the marketplace and sales continue to grow on the back of the quality of the product
and the Sales literature which features in store. Additional sales materials include poster work to promote gardening workshops, pricelists and product specific marketing material.
Client testimonial
"Chemistry grasped what it was that we needed with regards to design and layout. Our sales team and customer alike are delighted with the end result, a series of Gardening Tool Promotional literature that is both eye-catching, easy to read and continues to improve and increase our presence in the Garden Tool sector."